Riviera This Week is a Finnish-language multi-channel online media platform founded in 2022 and dedicated to the French Riviera.
We help local businesses reach Finnish travellers, long-stay visitors, residents, and people planning a holiday, a longer stay, a move, or a property purchase on the French Riviera.
Whether you run a hotel, restaurant, café, shop, activity business, real estate company, or another local service, Riviera This Week offers visibility among an audience already interested in the region.
· Hotels & Accommodation · Restaurants & Cafés · Shops & Boutiques · Activities & Experiences · Real Estate ·
A Highly Targeted Finnish Audience
Riviera This Week covers travel, culture, events, history, lifestyle, accommodation, property and local services on the French Riviera.
Since its launch, the website has reached more than 72,000 users and generated over 212,000 page views.
During the busiest summer periods, the site has reached around 3,000 active users within a 30-day period. Traffic patterns clearly reflect travel seasons, with recurring peaks during the spring, summer and autumn holiday periods.
75% of our website users visit from Finland, while around 13% visit from France.
Riviera This Week also reaches its audience through social media. Our Facebook community has nearly 1,500 members interested in the French Riviera, while Instagram has over 550 followers and LinkedIn nearly 700.
Visibility When Customers Are Searching
A significant share of Riviera This Week’s website traffic comes from organic search results.
Our content performs well in Finnish-language Google searches related to the French Riviera. For example, for the search term “Ranskan Riviera” (French Riviera), Riviera This Week appears immediately after Wikipedia in the organic search results and is also featured as a source in Google’s AI Overview.
This gives our partners visibility at the moment when Finnish travellers are actively searching for information about the French Riviera — not only through social media, but also during the planning and decision-making stage.
A Highly Engaged Newsletter Audience
Riviera This Week’s newsletter reaches Finnish readers who have actively chosen to receive information about the French Riviera directly by email.
Our newsletters have achieved an average open rate of around 65% and an average click rate of around 23%. The best-performing editions have reached open rates of over 70%.
Our newsletters feature travel tips, events, seasonal recommendations and selected content from the French Riviera. Selected partners can also be featured, providing direct visibility to a highly engaged audience already interested in the region.
Why Finnish Customers?
Finnish customers are an attractive audience for local businesses, especially outside the main summer season.
Many Finns travel to the French Riviera in spring, autumn and winter, spend longer periods in the region, or return regularly. Before and during their stay, they actively search for information about accommodation, restaurants, attractions, activities, shopping and local services.
Riviera This Week helps make local businesses easy to discover, easy to understand and appealing to Finnish customers.
Ways to work with Riviera This Week
Reach Finnish customers with your own business listing on Riviera This Week. Present your accommodation, restaurant, shop, activity or service with photos, descriptions, contact details and links to your website.
All listings are published in Finnish. Simply provide your business information in English or French, and we’ll translate and adapt it for Finnish readers at no additional cost.
Your listing includes a direct enquiry form, making it easy for potential customers to get in touch. Enquiries can be directed to your business or handled through Riviera This Week by separate arrangement.
Your listing can also be shared in your own marketing and updated throughout the selected period.
30-Day Business Listing – €29
A flexible option for short-term visibility, seasonal offers or events. Includes Finnish translation of your supplied business description.
6-Month Business Listing – €129
Extended visibility with personal assistance in creating and setting up your Finnish-language business presentation.
12-Month Business Listing – €199 | Best Value
Build a year-round presence among Finnish visitors and residents on the French Riviera.
In addition to your business listing and personal setup assistance, this package includes extra visibility through relevant Riviera This Week articles, with links directing readers to your business presentation.
An ideal choice for businesses looking to attract Finnish customers throughout the year and benefit from long-term online visibility.
Photography & Video
Do your business photos need a refresh? Or would you like to showcase your business through video?
Professional photography and video help you make a great first impression, highlight what makes your business special and attract potential customers.
We create visual content for hotels, holiday rentals, restaurants, shops, real estate and other local businesses on the French Riviera.
Combine professional photography or video with a Finnish-language business listing on Riviera This Week and make your business easier for Finnish customers to discover.
Photography + 6-Month Business Listing – €259
Refresh your business presentation with 10 professionally edited photos and enjoy six months of visibility on Riviera This Week. The package includes photography at one location, 10 edited images and a Finnish-language business listing. The photos can also be used in your own marketing.
Video + 12-Month Business Listing – €690
Bring your business to life with a professionally produced promotional video and enjoy year-round visibility among Finnish customers. The package includes filming at one location (up to 2 hours), one professionally edited video of up to 3 minutes, background music, on-screen text where needed and one round of minor revisions.
Your video will be featured in your Finnish-language business listing on Riviera This Week and can also be used in your own marketing.
Voice-over narration is not included. Additional language versions and separate subtitle files are available on request.
Photography and video production are also available separately for your own marketing needs.
More Ways to Promote Your Business
Commercial Article – from €450
Tell your business story through a professionally written, SEO-optimised article or interview in Finnish. We create engaging content tailored to the interests of Finnish travellers and Finns living on the French Riviera, presenting your business through a story that is relevant and interesting to our readers.
Unlike a short-lived social media post, your article remains published on Riviera This Week and can continue attracting visitors through Google and other search engines for years to come.
Banner Advertising
Increase your visibility with banner advertising on Riviera This Week, directing readers to your Finnish-language business listing. Placement and pricing are agreed individually.
Social Media & Newsletter
Reach our engaged Finnish audience through social media promotions and newsletter features. An effective way to highlight special offers, seasonal services, events and new experiences.
We also offer social media content creation and account management for businesses looking to strengthen their own online presence.
Tailored Marketing Campaigns
Planning a launch, event or special promotion? We can combine articles, business listings, photography, video and other marketing channels into a campaign tailored to your goals and budget.
Contact us to discuss the best solution for your business.
Jeanne Ihander
WhatsApp + 358 40 937 5700
Phone + 33 7 44 87 20 55
jeanne@rivierathisweek.com
ENG, FIN, RUS, EST
Based in Cannes, French Riviera
Client Results & Experiences
Holiday Rental in Nice – Video, Website Redesign & SEO
In 2024, we produced a promotional video for a holiday rental in Nice and created a collection of still images from the footage for the property’s marketing. We also redesigned the website, updated its content and improved its search engine optimisation (SEO).
Shortly after the redesign, the website ranked first on Google for the Finnish search term “loma-asunto Nizzassa” (holiday rental in Nice).
More than two years later, in October 2026, the website appeared immediately after Booking.com and Airbnb in Google’s organic search results for the same search term. It was also featured in Google’s AI Overview.
Client testimonial
”Jeanne’s video work to help rent out our apartment exceeded all our expectations. She approached the project with energy and passion, which clearly shows in the final result. The video has at least doubled, if not tripled, the number of customers. Highly recommended!”
— Mauno Lehtonen, Holiday Rental Owner
Experiences & Community Events – Turning Visibility into Bookings
Riviera This Week also organises its own guided day trips and special experiences for the Finnish community on the French Riviera.
We promote these experiences through our website, newsletter and social media channels. Our popular lavender excursions and Chanel-themed tours have generated bookings and sales directly through the Riviera This Week website. Demand for a Chanel-themed tour was so strong that we negotiated additional places for a wine estate visit.
We also bring the Finnish community together through after-work gatherings and group dinners at local restaurants, attracting strong participation.
Our own experiences demonstrate how Riviera This Week can turn a highly targeted audience into real customers and bookings.
Social Media Management & Video Marketing for Real Estate
We manage the professional social media channels of French Riviera real estate expert Pauliina Heng, taking care of content planning, video production, editing and publishing.
Our ongoing collaboration combines strategic social media management with engaging video marketing, showcasing properties, neighbourhoods, the Riviera lifestyle and special events.
Client Testimonial
”Thank you for the wonderful work and truly professional support! The videos have been so beautiful that I feel like liking my own posts! 😊 I warmly recommend Riviera This Week’s knowledgeable and flexible communications team!”
— Pauliina Heng, Country Manager – France, Strand Properties
Let’s Work Together
Would you like to reach more Finnish customers on the French Riviera? Tell us about your business, and let’s explore how Riviera This Week can help you connect with the right audience.
Jeanne Ihander
WhatsApp + 358 40 937 5700
Phone + 33 7 44 87 20 55
jeanne@rivierathisweek.com
ENG, FIN, RUS, EST
Based in Cannes, French Riviera